Top 5 Ultracasual Games on Android in Mexico: Q1 2024

During the first quarter of 2024, the ultracasual gaming landscape on Android in Mexico saw significant activity. Here's a breakdown of the performance of the top 5 games, based on data from Sensor Tower.

Project Match: ASMR Salon by Casual Joy Games experienced a noticeable decline in weekly downloads, starting at 42.6K in the first week of January and dropping to around 16.6K by mid-March, before rebounding to 23.4K in the last week of March. Weekly revenue for the game showed a steady increase, peaking at $517 in late January, and maintaining an average of around $400 for most of the quarter. Active users also saw a similar trend, starting at 48.6K and fluctuating throughout the quarter, ending with a rise to 36.2K in the final week.

Antistress - relaxation toys from JindoBlu maintained a strong presence with weekly downloads starting at 70.1K, dipping to around 32.2K mid-quarter, and rising again to 38.1K by the end of March. The game's weekly revenue remained relatively low, averaging around $40-$50, with minor fluctuations. Active users for Antistress - relaxation toys were consistently high, starting at 703.6K and stabilizing around the 530K-540K mark towards the end of the quarter.

Slice Masters: ASMR Game by HYPERHUG had a varied performance in weekly downloads, starting at 3K in early January, peaking at 6.9K in the second week, and ending at approximately 3.3K in the last week of March. Revenue for the game was minimal, with the highest weekly revenue being $82 in mid-January. The game's active user base stayed relatively stable, hovering around the 115K-120K range throughout the quarter.

Jelly Dye: Jelly Games & ASMR from CASUAL AZUR GAMES saw an interesting trend in weekly downloads, starting at 27.9K in the first week of January, dropping to 3.9K by mid-January, and then surging to 21.8K by the end of March. Revenue was modest, mostly under $30 per week, with a peak of $29 in late January. Active users followed a similar pattern to downloads, starting at 64.9K and ending at 54.2K in the last week of March.

Diamond Painting ASMR Coloring by CrazyLabs LTD showed a healthy increase in weekly downloads, starting at 20.4K in early January and reaching 34.6K by the end of March. The game's revenue remained low, mostly under $50 per week, with the highest being $49 in late January. Active users started at 42.1K, experienced a slight dip mid-quarter, but ended strong at 56.2K in the final week.

These insights from Sensor Tower highlight the dynamic nature of the ultracasual gaming market on Android in Mexico. For more detailed analytics and trends, visit Sensor Tower.